TERRE HAUTE, Ind. (WTHI) - The biggest shopping day of the year kicked off overnight. Millions of shoppers rushed the stores. This morning, businesses are preparing for round two.
But the Black Friday trend has changed. Now stores open on Thanksgiving Day which attracts early crowds.
Then there’s Cyber Monday, and online shopping in general, that’s a huge hit.
About 70% of people take part in online shopping, according to the National Retail Federation.
Despite this, they say Black Friday still remains the busiest shopping day of the year.
“Without this opportunity I really wouldn't have been able to get my husband the gift he wanted. So it's a win-win,” said Heather Mowery, who staked her spot in the Best Buy line. “I can get my husband something he really wants and make sure the rest of my family gets taken care of at Christmas.”
Believe it or not, the NRF reports 2% of people already have their holiday shopping done.