• Photo
This undated image released by Rovio shows a poster of the company's Angry Birds app

This undated image released by Rovio shows a poster of the company's Angry Birds app. (AP Photo/Rovio)

  • More International News
A week of top AP photos
A week of top AP photos

This gallery contains photos published May 9-16, 2013.

Red Carpet Style | Cannes 2013
Red Carpet Style | Cannes 2013

See the glitz and glam at the Cannes Film Festival, the 12-day …

DC Download: Emotions high on Benghazi
DC Download: Emotions high on Benghazi

It's been a heated week on Capitol Hill as hearings continue on…

A week of top AP photos
A week of top AP photos

This gallery contains images published May 3 - 9, 2013

Bangladesh workers find survivor in factory rubble
Workers find survivor in factory rubble

A woman buried in the wreckage of a collapsed garment factory …

Advertisement

Angry Birds plans China theme park

Currently the second most popular paid iPhone app

Updated: Thursday, 14 Jun 2012, 1:44 PM EDT
Published : Thursday, 14 Jun 2012, 1:44 PM EDT

SHANGHAI (AP) — Angry Birds is migrating to China.

Rovio, the Finnish gaming company behind Angry Birds has opened its Shanghai office and outlined plans for activity parks and stores across China, one of its biggest markets.

Angry Birds, currently the second most popular paid iPhone app, has a huge fan base in China, with much merchandise available in stores and online but most of it pirated.

The makers of the game, which features bubbly headed peevish birds attacking their enemies, the pigs, hopes it will be able to convert that popularity into legitimate sales.

"We expect to be more Chinese than the Chinese people, and we will add more and Chinese cultural elements to our products," Peter Vesterbacka, founder of "Angry Birds," said Thursday.

Rovio's initiatives so far in China have included moon cakes for the mid-Autumn Festival. It is opening stores in Shanghai and Beijing next month and is building an activity park in Shanghai's Tongji University.

It also plans a theme park in the nearby city of Haining, similar to its Angry Birds Land at Finland's Sarkanniemi Amusement Park.

--------------------------------------------------------------------
Opinions that are derogatory, attack other users or are offensive in nature may be removed. WTHI is not responsible for the content posted in this comment section. We reserve the right to remove any offensive or off-topic remark or thread. To mark a comment for review by a moderator, click "Report Abuse."

 

 

comments powered by Disqus


Advertisement
Advertisement